I ran out of time to write a blog post today, but did manage to answer a reader question over at SiteProNews so I thought I’d point you all to that as I know many of you are interested in keyword research.

William wrote to me asking two questions about keywords:

1) How do you know if a keyword merits time and energy?

2) How do you know which keywords your competitors are using?

I answered both of these in my post titled  How Do I Choose What Keywords to Target?.